MyWARN: An Essential Tool In Your Severe Weather Plan

| May 3, 2012

Last year was a year like no other when it came to severe weather, especially in regards to the number of tornadoes and the death and destruction that resulted from them. Recently, the Weather Ready Nation Conference was held in Birmingham, Alabama. At the conference were some of the greatest weather minds in the country, along with social scientists, emergency managers and economists.  Their primary discussion was the 2011 tornado outbreaks, how the warning process is perceived and how people take shelter. With such a high death toll last year, the questions were asked, how to prevent the large loss of life and how to prepare people better by getting the warning to them?

Thousands of tornadoes occur every year across the United State, mostly in rural unpopulated areas. Rarely do they affect highly populated areas. One of the conference’s participants was famed research meteorologist Chuck Doswell. Doswell said, “We have had sporadic disasters decades apart, with much lesser events dominating in between.”  Doswell goes on to say regarding 2011, “Our luck ran out. The threat has always been there for tornadoes to hit highly populated areas, and in 2011 they did.” Death tolls especially since the superoutbreak of 1974, have been on the decline. Thanks in large part to the onset of new warning technologies such as NOAA weather radios and outdoor siren systems. The problem with these is they are still county based warnings, which gives people the perception of over-warning. Radar has become much more advanced too. Doswell continues “The system isn’t broken, because it has saved many more lives than have been lost. Its impact on life-saving over the years has been dramatic.”

The key to the whole system is getting the notifications to the people. It has been said by Doswell and other that a perfect forecast is useless if the forecast information: A. Fails to reach its intended users. B. Is not understood by its intended users. C. Is not believed by the intended users. D. Is of no value in helping intended users to make critical decisions.

MyWARN does all of these. This is one way MyWARN has set itself apart from any other severe weather notification app. MyWARN reaches its intended users by using cell phone and other wireless networks as well as the GPS in its users smartphone, letting its users know of their specific threat. MyWARN is simple, easy to use and understandable letting the user know of their exact threat. If you get a notification from MyWARN, you can believe it. MyWARN follows you and uses the polygon warning system, only alerting you if you are directly threatened. It helps the intended users make critical decisions by giving them the warning text from the National Weather Service as well as severe weather safety tips that relate to the warning they get, based on their current threat level.

MyWARN does all the right things. It gets the notifications out, is not confusing and provides life saving information for its users. MyWARN is another essential tool when it comes to protecting you and your family during severe weather.

Get MyWARN now from the iTunes App Store and the Google Play Store

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